Courses
Advanced Diploma in Digital Marketing
- The Advanced Diploma in Digital Marketing is a sector-specific qualification that will help candidates develop and transform your skills, making you an expert in your field. It gives candidates the latest theoretical knowledge, develops their problem-solving skills, and improves their practical tools to become an outstanding practitioner in the field of digital marketing.
This course will give candidates an understanding of digital marketing platforms and teach how to use these platforms for the benefit of your organisation.
- Candidates will learn how to analyse and interpret an organisation's vision, mission, values, and goals while effectively applying a digital marketing strategy.
- Candidates will have the opportunity to engage with internal and external stakeholders and adapt your digital marketing strategy to them.
- Write and develop content for digital publications that align with the organisation's brand and marketing objectives.
- You will gain skills that increase brand awareness and generate revenue by managing the digital profiles of the company.
- Use KPIs to monitor and improve digital marketing effectiveness, ensuring performance, quality, cost, and time requirements are met.
- Learn how to lead a team to develop a comprehensive digital marketing strategy, implementation plan, and strategic review process.
- Lead the digital marketing team and presented key learnings from the strategy and implementation to stakeholders.
Requirements
The following selection criteria apply to all international students:
- English language proficiency: IELTS 5.5 (no single band below 5.0)
- Academic requirements: Completion of Year 12 (or equivalent). For those who have not completed schooling, relevant work experience or qualifications indicating probable successful completion of the course.
Outcome
Advanced Diploma in Digital Marketing if you want to become:
- User Experience Designer
- SEO and SEM specialist
- Content strategist
- Digital Marketing Specialist
- Digital Marketing Manager
- Digital Marketing Strategist
- Data Analysts
- Email Marketing Specialist
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